Omantel is redefining the future by transforming from a traditional telecom provider into a technology powerhouse. With innovation as our foundation, we are building digital ecosystems and expanding beyond connectivity, as a gateway to the future.

As Oman’s leading telecommunications and technology provider, the Omantel Group plays a central role in connecting users, businesses, and government entities across the Sultanate and across the larger Middle East region.

The Company serves as a gateway for global data and internet pipeline Europe, Asia, and Africa, leveraging its advanced network infrastructure and strategic partnerships to enhance it’s regional and international connectivity.

In line with Oman Vision 2040, Omantel is investing in next-generation technology, infrastructure, and global collaborations to accelerate digital transformation, expand enterprise services, and strengthen Oman’s |position as a digital hub.

From 2021 to 2024, the Shift Gear strategy laid the foundation for Omantel’s evolution, modernising its network, cloud, AI, and digital services portfolio.

In 2024, the Company launched its new strategy, “Portal to the Future”, marking its transition into a native technology group, one that delivers Generative AI-powered business, cloud services, cybersecurity, and platform-based solutions alongside its advanced connectivity offerings across the larger Middle East region.

This transition capitalises on the already strong brand trust and relationship across 52.5 million customers in the region to build a next generation and deep technology business.

Omantel’s strategic direction is centred around key focus areas that drive enterprise value, strengthen market leadership, and support long-term sustainability. These pillars ranging from innovation and diversification to infrastructure expansion and global connectivity serve as the foundation for Omantel’s continued evolution. By addressing opportunities in energy efficiency, digital transformation, and community development, Omantel is implementing targeted initiatives that create economic, social, and environmental value. The table on the next page outlines these focus areas, along with the strategic initiatives, value creation impact, and key performance indicators that define Omantel’s progress.